Step 01 Which direction fits best? First select the core of the project. Additional services will then be added as sensible components, instead of placing everything on one level.
01 Website & Online Presence Corporate websites, relaunches, SEO structures, and clear contact pathways. 02 Landing Page & Campaign Focused pages for offers, recruiting, local campaigns, and leads. 03 Webshop & E-Commerce Shop, products, checkout, tracking, and scalable sales processes. 04 Web Systems & Portals CRM, customer portals, intranet, dashboards, login areas, and role logic. 05 CRM & Project Management Customers, projects, tasks, offers, documents, status, and internal processes. 06 SEO & Lead Generation Local SEO, SEO texts, content hubs, landing pages, and inquiry management. 07 Addition: Cloud & Hosting Company cloud, managed hosting, email, backups, servers, and security. 08 Addition: Web Hosting Domains, servers, mail, SSL, monitoring, backups, and technical operations. 09 Addition: Content & Video Corporate video, recruiting video, reels, website content, and campaign material. 10 Addition: Branding Logo refinement, corporate design, UI system, visual language, and brand impact. 11 Maintenance & Support Updates, security, monitoring, care, technical support, and development. 12 AI & Automations Workflows, interfaces, form logic, chatbot, internal assistants, and APIs. 13 Multi-level Overall Project Website, CRM, portals, SEO, hosting, content, automation, and support.
Step 02 What should be primarily achieved? The goal influences the recommendation. A better web presence, more inquiries, a shop, or a digital system each require different components.
01 More inquiries Website, SEO, campaigns, and user guidance for qualified contacts. 02 Professional appearance High-quality digital external impact with a clear brand structure. 03 Digital processes Portals, CRM, forms, interfaces, workflows, and automations. 04 Cloud & Infrastructure Company cloud, hosting, email, backups, monitoring, and operation. 05 More sales Shop, product management, checkout, campaigns, tracking, and revenue growth. 06 Content & Video More visible content for website, social media, recruiting, SEO, and campaigns. 07 Support & Security Stable operation, updates, monitoring, support, and planned development.
Step 04 Which components should be included? Select modules. The budget range is cautiously refined afterwards and deliberately remains an orientation.
Recommended All Web Shop Systems Cloud SEO Content Support
SEO Basic Structure Keyword basics, meta data, clean page logic, internal linking, technical indexability. Inquiry Process Forms, required fields, structured project inquiries, confirmation, and spam protection. GDPR & Consent Privacy notices, cookie settings, legal page structure and consent-capable integration. SEO Web Texts Service pages, local keywords, trust building, conversion texts and clear user guidance. Premium UI/UX Custom interface, design system, components, mobile navigation and high-quality visual style. Branding & UI Concept Logo refinement, colors, typography, visual language, components, and digital brand impact. Video Production Corporate video, recruiting video, reels, website hero, team content, or campaign material. Google Business Profile structure, services, texts, images, local signals, and search presence preparation. Analytics & Tracking Data-minimizing analytics, events, conversion goals, and evaluation preparation. Accessibility Contrasts, keyboard navigation, semantic structure, alt texts and improved usability. Career Section Positions, benefits, employer profile, application form, and recruiting content. Blog & Guide News, guides, FAQ structure, internal linking, and long-term SEO scaling. Product structure Categories, variants, attributes, filter logic, product data, and high-converting product pages. Checkout & payment Payment methods, shipping zones, taxes, order emails, shopping cart, and smooth purchase completion. Shop SEO Categories, product texts, structured data, internal linking, and indexing logic. Customer Portal Login, rights/roles, customer files, uploads, downloads, status areas and secure data logic. CRM / Project Management Customers, projects, tasks, offers, status logic, activities, notifications and workflows. Intranet Employee area, knowledge, downloads, news, roles, internal documents and processes. Support System Tickets, status, FAQ, knowledge base, customer responses, internal notes, and service processes. Document Management Document types, versions, protected downloads, customer areas, approvals, and search function. Interfaces APIs, webhooks, email automation, CRM integration, data flows and process logic. Managed Hosting Server/hosting setup, domains, SSL, basic email, monitoring and operational foundation. Company Cloud & Backup Files, team shares, backup logic, access structure, device access and security foundation. Migration Transfer of website, database, domains, email, files, redirects, and technical grandfathering. Security & Roles Permission model, access levels, security structure, admin concept and technical safeguards. Local SEO Detmold, Lemgo, Paderborn, Bielefeld, Dortmund, Münster, Düsseldorf, Cologne, Essen and NRW. Lead Funnel Landing pages, campaign logic, offer processes, conversion texts and inquiry qualification. Ads setup Google/Social ads preparation, tracking, audiences, campaign structure, and test plan. Training & Handover Introduction, maintenance instructions, video call, editorial workflow, and clean project handover. Maintenance Package Updates, security checks, backups, minor technical corrections, and monthly monitoring. Ongoing Support Updates, minor adjustments, content maintenance, monitoring, and technical development.
